Introducing Our New Targeted Online Advertising Campaign for Authors

Written by:

Stephanie Carr

We’re excited to unveil our latest service: Targeting Online Advertising Campaigns. This innovative offering is designed to help authors connect with a highly targeted audience of potential readers through carefully crafted digital advertisements on the world's largest platforms. Leveraging platforms such as Google, Facebook, and Instagram, an advertising campaign provides a dynamic way to showcase your book to the right people at the right time and grow the visibility of your book.

What Makes This Service Special?

In today’s digital age, simply publishing your book isn’t enough to guarantee success. The key lies in helping the right readers discover it at the right time. That’s where our Targeted Online Advertising campaigns come in.

Here’s what sets this service apart:

Strategic Audience Targeting: We understand that your book is unique, and so is its audience. Using advanced AI-operated targeting tools, readers will be identified who are most likely to resonate with your book’s themes, genre, and content. These ads are strategically displayed to readers who are already searching for or engaging with similar books and topics, ensuring your book gets noticed by the right audience.
Visually Engaging Ads: Reader attention spans are typically short, meaning that visually compelling ads are a must. Eye-catching ad designs and compelling copy is generated by AI with the purpose of grabbing attention in the crowded digital space. These ads not only stand out but also encourage readers to click through to learn more about your book.
Direct Path to Purchase: Each ad is designed to drive traffic directly to retailer websites, such as Amazon and the Troubador Bookshop, ensuring a seamless path from interest to purchase. By reducing friction in the buying process, we make it easier for readers to access and buy your book.

How It Works

A Targeted Online Advertising Campaign runs for an initial four months, during which time the AI learns where it can find success best with your book.

As part of the service, you’ll receive progress reports offering valuable insights into the campaign’s performance so far, including metrics like clicks, impressions, and engagement. At the end of the campaign, you’ll receive a comprehensive summary detailing the overall performance and results of your ads, and you’ll also have the opportunity to renew the campaign, extending its reach and further increasing your book’s visibility.

Why Choose This Service?

Our Targeted Online Advertising Campaign is tailored to authors who want to enhance their book’s visibility, accessibility, and sales potential in today’s competitive marketplace. Whether you’re a debut author or a seasoned writer, this service provides a powerful way to expand your audience and ensure your book gets the attention it deserves.