Product Management: Managing Existing Products

Product Management: Managing Existing Products begins with questions, about existing products, that product people need to be able to answer. It then goes through activities for creating a cadence for developing, optimising and executing strategies to move existing products forward - including objective setting, strategic roadmaps, iterative delivery and much more. 

This is 1 of 4 books in the Product Management Series. As a series, the books are designed to provide a pragmatic approach to the spectrum of activities required to create, deliver and manage products that create value for your customers and business. With its friendly and personable tone content is brought to life with references, diagrams, illustrations, examples, case studies and quotes from product practitioners.